The Consumer Electronics Show is a big deal in the consumer electronics industry. With the expanding integration of advanced electronics into cars it has become a high-profile venue for auto manufacturers as well, with automaker CEOs giving keynote addresses and auto press conferences growing in volume. Most of these involve connectivity, autonomous driving, and other advanced on-board systems. But the scope is expanding significantly as CES is growing ever-brighter on the automakers’ radar.
A case in point is Chevy’s move to provide a sneak peek of its all-new 2016 Chevy Volt extended range electric car at 2015 CES. This preempts the official debut of the new Volt at the coming North American International Auto Show (NAIAS) in Detroit, one of the auto industry’s premier events.
The ‘peek’ was just that – a teaser showing the new Volt’s front end and a bit of the driver’s side, with the rest blocked with purposeful positioning and a strategically placed speaker tower. Still the front end view showed a handsome evolutionary design with the partial profile that could be seen indicating a somewhat smaller model with a redefined roofline and window design. It has been previously disclosed that the 2016 Volt will use a new 1.5-liter engine-generator, a bigger battery pack, and offer additional range.